When in-store shoppers grab their smartphones for quick reassurance, make sure your brand is present in their search results with clear price points industry list and compelling benefits. 5) Stay connected after the sale Digital continues to play a big role after buying. After making a purchase, around 45% of SEA shoppers go online to find more information on the product, leave reviews about their product or experience, or get the most out of their purchase industry list (such as looking up recipes, how-to videos, or styling guides). On average, more than 1 in 3 of those shoppers use Google Search.
Think with Google Share After visiting a store to buy ingredients for a new dish, Lisa, 42, from Manila, said she watches YouTube videos at home to find new industry list recipes, suggestions, and inspiration. “Sometimes I go home to search on Google for new dishes I can create with the ingredients I have. YouTube also recommends dishes I can make industry list using ingredients I have in my cupboard. It makes me feel inspired to try new things!" Don’t get complacent after the sale — that’s when retailers can follow up to build brand love and inspire loyalty from new customers.
To keep past shoppers coming back for more, it’s important to follow up and continually find new, meaningful ways to stay connected. The path to driving industry list offline sales starts online As more people in SEA use their smartphones as personal shopping assistants, retailers have a ripe opportunity to engage a wider audience beyond their four walls. But without a digital-first strategy, brands risk being overlooked by potential customers and losing sales to industry list savvier competitors. Stay ahead by ensuring your mobile presence and site speed are up to par, and continue experimenting with new digital strategies to engage shoppers in the right moments.